55. Generic Brands versus Supermarkets' Own Brands

It's often impossible to guess which is which in a blind-folded test of commonly purchased products.

The branded baked beans you've been buying for years may be cheaper and taste just the same, when sporting the supermarket's own label.

With medications and organic food, however, it's best to be smart and read labels carefully, because they are regulated by the FDA and USDA, which alternatives may not be.2

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