One of the major advantages that promotional products have over other forms of marketing is that the recipient has a good reason to hold on to it. Leaflets and brochures can easily end up in the garbage, but if a piece of marketing collateral has a more practical use (like a magnet, shirt, or other product), potential clients are more likely to keep it—which means that they’ll be exposed to the brand for a much longer period of time.
Here are 5 unique promotional products that you can customize with your brand to help revitalize your marketing campaign.
1. Tote Bags
Oft-considered the old standby associated with public television and radio promotions, tote bags are useful because in addition to being a convenient tool in and of itself, you can store other gifts inside of it as part of one big promotional package. Consider putting several other branded products inside and using the full bag as a giveaway prize.
Rocket Bags is a helpful resource for custom bags, with a veritable rainbow of colors and styles available for purchase.