Are you hunting for some steps to start a blog for your business? Starting your own business can be both daunting and rewarding, but getting your blog started doesn’t have to be. Here are 5 steps to start a blog for your business.
1 Pick Your Platform
There are a lot of options out there. You can choose from sites like Weebly, Blogger, Joomla, and WordPress. This is one of the important first steps to start a blog for your business.
2 Get Your Domain Name Registered
Your domain name is the URL people use to access your blog (www.yourblog.com). There are quite a few options, including GoDaddy.
3 Pick a Theme and Layout
A two-column layout (a large main section with a smaller sidebar) is the most popular layout. Your theme depends on your business, so make sure you check out its responsiveness, its customer support abilities, and that it is able to be viewed on a variety of platforms (desktop, mobile).
4 Make Your Writing Plan and Stick to It
What is your goal? How often will you blog? Is your blog going to be casual and fun, authoritative and academic, or something else? What actions will you have your viewers take (email opt-in, clickable link to sales page)?
5 Market Your Business
Word of mouth has always been the best advertisement, so make sure to get as many people as possible to your blog by spreading the word through social media. Facebook, Instagram, Pinterest, and Twitter are all great ways to share your blog (and get others to share it, too). Don’t forget to include social media sharing buttons on your blog to make it easier for others to share it, too. Remember, building a business doesn’t happen overnight, so stick to your posting plan, keep blogging, and keep sharing.