Ladies, it is not just a man’s world; there are empowering ways to become a successful saleswoman, run your own office, and be up there with the big dogs! Women are assertive and controlling by nature, so learning how to become a successful saleswoman will be a piece of cake. No matter what field you’re in, these tips will assist in encouraging you to take the right steps to becoming successful.
1. Explain the Whys
One of the most important ways to become a successful saleswoman is to explain the whys to your clients/customers. Nobody wants to be harassed and/or pushed into buying or doing something without understanding why it will be a benefit for him or her. If you can successfully paint the picture for your customers, you will be more persuasive and it will be easier to sell.
2. Follow up with Customers
Keeping a good relationship with your customers is crucial. If you are true to them, they will believe in you, continue to do business with you, and feel compelled to refer you to others. Life is all about networking: if you can leave a great first impression with someone, you will have customers for life.
3. Embrace the Obstacles
Friendly competition is always healthy and will motivate you to keep pushing your way to the top. Do not allow obstacles to bring you down. No matter what type of sales you’re doing or what type of work you’re doing, there will always be situations and people trying to get in your way and make you second guess yourself. Embrace the obstacles as a way of learning and growing stronger as a woman and as a business leader!
4. Maintain Consistencies in Attitude
Keeping a positive mental attitude is absolutely key in sales. The Law of Attraction states that you ultimately bring or push away things in your life based on your thoughts. If you tell yourself that you are not good enough, not strong enough, or not smart enough to do something, you will never succeed. If, instead, you coach and train your mind to always think positive and uplifting thoughts, you will soar and reach beyond your wildest dreams.
5. Always Be Prepared
Being prepared means always having necessary paperwork and materials to get you through the day; always practicing your pitch; always having a student mentality; always working your territory correctly (if doing business-to-business or residential sales); and always having a full tank of gas. The idea is to be prepared for anything and everything by thinking steps ahead. By being prepared for your workday, you will inevitably have a successful day every day.
6. Dress for Success
If you’re going to talk the talk, make sure you also walk the walk by dressing the part. People, for the most part, judge other people based on their image. Successful business people are always conscious of their image in order to give a great first impression, because most times that’s all it takes. Suits, dress pants, and cute business tops are very affordable nowadays and can be found almost everywhere. Marshalls and H&M are my personal favorites! Dressing for success also boosts confidence because when you know you look good, you know you will feel good!
7. Don’t Allow Hard Nos to Bother You
Sure customers can be grouchy and unapproachable, but becoming a successful saleswoman means looking past the hard nos. Personally, I focus on the customers who smile, appreciate my visit, and make me feel happy – I take their praise and kindness to every business I visit during the day so that when I run into a grumpy customer, I simply ignore their rude comments and focus on their kind neighbor. This mentality will help you surpass the struggles and obstacles and guide you to the top.
8. Always Ask Questions
Having a student mentality is crucial. We all learn something new every single day whether we realize it or not, so always ask questions and learn from every situation. To be successful in sales you must open your mind to learning and ask questions about the big picture, as well as the smaller pictures. Look to your superiors for support and encouragement and pay attention to everything they do and say.
9. Be the Expert in Your Field
Being a face-to-face marketing sales person will put you to the test every day. Make sure to study your campaign and learn your products. Your customers will only trust and do business with you if they see that you are knowledgeable in what you’re selling. You absolutely must become the expert in your field. By having knowledge in your field you will gain all the confidence in the world and in turn you will become the top rep in your office!
If you are currently in a sales position or are considering pursuing a career in sales, you must incorporate these tips into your life. How will you climb the ladder in your sales career today?